Paid Marketing Services
Paid marketing, also known as PPC advertising, means businesses pay each time someone clicks on their ads. These ads appear on search engines like Google, social media platforms like Facebook, and other websites. Using of paid marketing, businesses can quickly get visitors to their websites instead of waiting for people to find them naturally. To see if PPC is working well, businesses look at numbers like how many people click on their ads (CTR), how many of those visitors buy something (conversion rate), and how much they spend per click (CPC). The cost of PPC ads depends on factors like how competitive the keywords are, how relevant the ads are to what people are searching for, and how much businesses are willing to pay to show their ads. Overall, PPC is a powerful way for businesses to attract customers online and measure their advertising success.