Ad Age Media Services Used
Web Development
Search Engine Optimization
Google Ads
Project Overview
MS Electronics, a trusted service provider for TV repair, microwave, and oven repairs, approached us with a website that wasn’t reaching its full potential. Despite offering high-quality services, they struggled to attract new customers and had minimal online visibility. Their goal was to revamp their digital presence, generate more leads, and ultimately increase service bookings, with a clear objective to see tangible results within a few months.
They saw our expertise in creating a new website, optimizing their online content, and running efficient digital marketing campaigns to ensure that they stood out in the competitive home appliance repair market. With a focus on providing a user-friendly experience, increasing web traffic, and driving conversions, MS Electronics trusted us to enhance their online presence.
The Result
Our Approaches For Outstanding Results
The results exceeded expectations; within a few months, they saw a notable increase in website traffic, a significant improvement in local search visibility, and a steady rise in service inquiries. Our strategies not only improved their online reputation but also contributed to the growth of their customer locally and where they want to target.
Within just a few months, the impact of our strategies became clear. The new website, combined with effective SEO and Google Ads campaigns, led to a dramatic improvement in key metrics:
- ● Website Traffic: Increased significantly within three months, as the site attracted more visitors from organic search and paid ads.
- ● Conversion Rate: GThe number of inquiries and service bookings grew, thanks to a user-friendly design and better targeting through paid ads.
- ● Local Search Visibility: MS Electronics ranked higher on local searches, which led to an increase in calls and requests for service.
- ● Lead Generation: The combination of SEO, content, and Google Ads brought in high-quality leads, resulting in more clients reaching out for appliance repairs.
SEO, Web Development and Paid Marketing Strategies
Website Development
We began by creating a brand-new, mobile-optimized website from scratch. Our website development approach focused on ease of navigation, user engagement, and showcasing their repair services effectively. We also ensured that the website was visually appealing, reflecting MS Electronics’ professionalism.
Content Creation
We developed engaging, informative content to describe the services offered by MS Electronics. This content was designed to highlight their expertise and customer satisfaction, while also integrating local SEO-friendly keywords to help the website rank higher in search engine results.
Graphic Design
Custom graphics were designed to make the website more appealing and to better represent the quality and reliability of their services. We ensured that the design matched their brand identity and gave the site a polished, professional look.
Google Ads Campaign
After launching the website, we created and optimized targeted Google Ads campaigns to attract local customers seeking appliance repair services. These ads were tailored to specific service offerings and included location-based keywords to ensure they reached the right audience.
SEO Strategy
We implemented a comprehensive SEO project strategy, including on-page SEO and local SEO. This helped MS Electronics rank higher on Google for relevant search terms, driving organic traffic to the site.
Continuous Monitoring & Optimization
We regularly tracked and optimized campaign performance, adjusting bidding strategies and ad targeting to improve results and maximize ROI on both organic and paid channels.
The Challenge
- → Outdated website that lacked modern features and functionality
- → Insufficient online visibility in a competitive local market
- → Limited website engagement and low conversion rates
- → High ad spend with minimal ROI from previous campaigns
Client Feedback
Ad Age Media Resources completely transformed our online presence. Their expert web design, SEO, and Google Ads strategies brought us more traffic, higher search rankings, and a steady flow of service inquiries. Our business has grown significantly, and we couldn’t be happier with the results. Highly recommended for anyone looking to scale their digital reach!
